2010-03-09 19:56:55
GDC10 How Games change everything

GDC 2010 Session keynote How Games change everything
Social games Speaker Gareth Davis


Guitar music is playing while the two
video screen showing big blue "facebook"

friends are really important to
us.
This reflected in popular culture. (Star wars Luck choose friends instead
of become a jedi master)

Your real identity online
real friends
online?
Connect with all of your friends online big impact on
social-

new people power(ed) new web

1,78 billion on the
internet

1000000 developer created 500000 facebook apps. last 3
years.
200 Million people playing games

designed for mass appeal
(cool slides)
Game as a service (Game in a cloud)
Virtual goods driving
monetization - free to play
designed for social interaction designed around
friends
social distribution

games has been social for 1000 of
year

soccer is the most popular social game worldwide
(but did they
created a new social environment?)

kids play together
adults do (poker
night)

video games are social to

social games of the past,present
and the future

SOCIAL EMOTIONS

competition, cooperarion,
self-expression


sharing is a (the most) popular social
activity

Loop between online and real world

real world events
effect in game world?!

Real identity in games
long way to go
still
a facebook can know a lot of us
enables customize for
player
image a game where a game involves my real world relations
(?shiver)

The language of social games
the iconic Facebook game is
ahead of us

Facebook Platform
Games Dashboard
Facebook Credits a
virtual currency
Social Ads allows the developer to find his
audience
Facebook Connect
Web portals & games with Facebook
Connect
Desktop games with Facebok Connect
so iPhone use FbC (the most
popular)
Connect on the DSi, XBox, PS3 (Buzz QuizWorld)

Facebook is a
multi-device platform

same game on any platform
or possible future
taylored design with different aspects of the same game
(mobile location
based)

Next generation social games:

a new Masinstream mass-market
audience
iconic Facebook game ahead of us
facebook powering next
generation

Friends chage everything

big blue
facebook

Qustions and Answers

focus on high quality stories on
highpoints of the game

real id versus fantasy id - you can have
both.

games dashboard will not replace the wall
dashboards are about
discovery wall the share personal id and info